A letter to Danielle + Julia, the two moms behind NeatCheeks (a flavored face wipe for kids)

Mark Lim

Posted on April 17 2015

First, congratulations. You’ve taken an idea to market, built distribution, and I’m excited to see how you and NeatCheeks fare in the infamous Shark Tank tonight!

NeatCheeks in the infamous Shark Tank

NeatCheeks in the infamous Shark Tank

I know it’s been a while since we last talked in October, but it’s been exciting to watch your company grow, and now - Shark Tank! I was so humbled when you, fellow mompreneurs, reached out to me for advice, and there was so much to talk about. We have so much in common: we all have three children, we’re working moms, and all small businesses inherently share similar struggles.

Thank you for sending me a few samples of NeatCheeks. I tried them for the first time on my feisty two-year-old this week. She’s two so she eats independently, but it’s never neat. She is the third of three girls, so admittedly, she is a spoiled brat. I simply have not had the energy to set boundaries like I did with my older two. Anyway, she always throws a fit as I wipe her filthy face after meals, and I just power through the process because I know she’ll get over it one day. Before I cleaned her face with NeatCheeks, I showed her the little package (which is the perfect size, by the way), and told her it was a yummy wipe. She was instantly intrigued, and it worked like a charm! I even caught my six-year-old licking a NeatCheek wipe!

I’m really excited to see what the future has in store for NeatCheeks.  Whatever the outcome of your negotiations in the Shark Tank may be, I know this will mean big things for you.  Cheers to years and years of success.

Hanna Lim (Lollaland)

AND, for all you parents or Shark Tank fans out there, Lollaland and NeatCheeks are hosting a GIVEAWAY.  We are giving away a Lollacup + a Lollaland Mealtime Set + NeatCheeks wipes to try in honor of NeatCheeks' appearance on Shark Tank tonight.  To enter the GIVEAWAY, please leave a comment (any comment) on this blog post, and we will randomly select 1 winner on Friday, April 24, 2015.

AND, for all you fellow entrepreneurs out there, we always love to network and learn from others, so please feel free to comment here or reach out to us in Lollaland!

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  • Caron B: July 02, 2015

    I would love to try these wipes. My baby hates getting her face wiped.

  • Thara: July 02, 2015

    love lollacps and the wipes sound awesome! Would love to win some for my 2 boys :)

  • Jennifer: July 02, 2015

    Yay! I can’t believe I won!!! Thank you, thank you. I am definitely going to put all these products to good use with my 4 little ones. I’m soooo excited!!!

  • lollaland: July 02, 2015

    Jennifer – Congratulations! You have won the Lollaland + NeatCheeks Giveaway. Please email us at with your address, lollacup color, and mealtime set color choices. Thanks!

  • Julia Rossi: July 02, 2015

    Thank you so much Hanna! Your support and encouragement means the world to us! Sip life out of Lollacup and then #WipeOnaSmile with NeatCheeks!

  • Steph Farrell: July 02, 2015

    Love the lollacups and interested in trying NeatCheeks on my 15-month old.

  • Jennifer Wynh: July 02, 2015

    Love that you mommy entrepreneurs can share and support each other! As a mom of 4 and just starting out with my own baby business, it’s so nice to hear. Congrats to the success of both of your companies!

  • Nicole: July 02, 2015

    Love the neatcheeks concept! My 16 month old hates getting her face wiped after meals.

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